meta tags

✔️ Tag: Meta tags

Tags Meta tags are HTML elements that are used to describe the content of a web page. They allow search engines to better understand the content of the page and help in optimizing the search results. Meta tags are displayed inside the head tag in the HTML code.

Basic Meta Tags

The main Meta tags are title and description. Title is the title of the page, which is displayed in the search results and on the browser tab. Description - This is a short description of the content of the page, which is also displayed in the search results.

Keywords Meta Tags

Keywords Meta tag is a meta tag that contains a list of keywords related to the content of the page. However, search engines do not currently use this tag to determine the relevance of a page. Instead, they crawl the content of the page for keywords.

Robots Meta Tag

Robots Meta tag is a meta tag that allows you to control the behavior of search robots on the page. For example, you can disable page indexing, block search robots from accessing certain directories or files, and so on.

Viewport Meta Tag

Viewport Meta tag is a meta tag that defines how the content should be displayed on the device screen. It allows you to optimize the display of content on various devices such as smartphones, tablets, desktops, etc.

OG Meta Tags

OG Meta tags are meta tags that are used to define the content that will be displayed on social networks when a page is shared. They include elements such as page title, description, image, and so on.

Meta tags are an important tool for SEO optimization and user experience. Using the right meta tags can help increase website traffic, improve search rankings, and improve content display across devices and social media. However, meta tags should not be overused as this can negatively impact rankings and user experience.

Three important parts of a meta tag, mainly including the following:

1. Title

The title tag is the title text displayed in search engine listings, for example:

It informs the search engines what the main topic of this page is and helps SEOs to optimize the main keywords.

2. Description

You can put a summary of your website in the Description tab, where you can specify what the website is and what it offers to people. It should not be too long because search engines can only read a certain amount of content. At the same time, we should pay attention to the placement of long words, which will help improve the click-through rate of the page and even influence the site's ranking.

metaname=”description” content=”This is where your site summary goes”/>

3. Keywords

The Keyword tag is where you put all the keywords you use on your website, basically where you want the words to take you to the top of the SERPs.

Your keywords are important, and even if you remove all other words, users should be able to learn everything about your site when they read your keywords, for example:

metaname=”keyword” content=”SEO, white hat search engine optimization, Google SEO”/>

You will clearly know what this page is about, and the same is true for search engines, but in recent years, the role of this tag has been gradually decreasing.

Based on the above three elements, they are page meta tags.

The importance of meta tags is that search engines read them to compare if those keywords and descriptions match the visible content, do your keywords appear on your pages? Does your meta description match the content of your website?

Search engines see that you have some weight in your meta tags, so are you willing to do whatever it takes to get your page higher in the SERPs?

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